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Bulletin of Abai KazNPU. Series of Economic

THE DEVELOPMENT OF INFORMATION TECHNOLOGY IN THE MANAGEMENT OF THE ORGANIZATION

20

8

KazNPU
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Zora Dzhubalieva

Candidate of Economic Sciences, Department of Economic Specialties

KazNPU
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Чжун Личэнь

магистрант

Abstract

The article discusses the application of digital technologies in management activities. The relevance of the research is due to the acceleration of the digital transformation of organizations, the development of business intelligence, big data technologies and artificial intelligence, as well as the need to increase the validity and efficiency of management decisions. The purpose of the study is to identify the main stages of the development of digital management tools and to assess current trends in their application in organizations of the Republic of Kazakhstan. The methodological basis of the research was the systematization and comparative analysis of scientific publications, statistical data analysis, content analysis of scientific and analytical sources, as well as a generalization of practical approaches to the digitalization of business processes.

The paper highlights the key stages of digital transformation: automation of individual operations, integration of corporate information systems, the development of bi analytics and data management, the spread of artificial intelligence technologies and the transition to intelligent and agency systems. Based on statistical data for 2020-2025, the dynamics of the use of digital technologies by enterprises in Kazakhstan is considered. The results show a gradual strengthening of the role of data in management and the transition from traditional reporting to analytical and predictive management. It is concluded that further digital transformation requires the integration of data, analytical platforms, and AI while maintaining human control over strategically significant decisions.

Keywords: digital transformation, information technology, management,  technology of managerial decision-making, artificial intelligence,  organization

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